Your Fast Start B2B Digital Marketing Program: A prepaid $5000 per month arrangement that provides you with the force of a full marketing department at the rate of one full-time marketing manager. The pay-as-you-go-approach means no long-term commitment. Lock in the month with your payment, and we go to work immediately, delivering the digital inbound and outbound program you need to generate interest and leads for your products and services.
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Email marketing 101 during a crisis. I have a couple friends who have been keeping running tallies of the emails they’ve received from the CEOs of big corporations saying we’re all in this together during the COVID-19 pandemic. Some of these emails sound very tone deaf given the current circumstances, while others actually offer something I needed to know.
Continue reading Email Marketing 101: What Not to Do in a Crisis
In the current COVID-19 pandemic, companies are struggling with the shelter-in-place mandate that is critical for “flattening the curve.” It has thrown a monkey wrench into the economy, with retail establishments that are considered nonessential closed and tens of thousands of service staff and “gig” employees laid off or furloughed. For professionals able to work remotely, the impact has been less disruptive.
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Now more than ever it is strategically critical that companies maintain and update all forms of marketing communication vehicles, starting with your website. With many businesses shut down or trying to stay afloat while adhering to work-from-home requirements, it’s essential to use all communication vehicles available to stay in touch with customers and prospects.
Continue reading Digital Marketing 101 in Times of Crises: Website Maintenance
How can I help during the Covid-19 pandemic crisis? We are writers, designers, social media experts, SEO professionals, and digital PR divas and dudes. In the coming weeks, our team of independent senior-level marketing professionals will be authoring an informative blog series to help the business community with its digital marketing challenges.
Continue reading Covid-19 Response from Markit Strategies & PR